A few weeks ago, I had to travel to Denver for business.  I elected to drive instead of fly. The weather was glorious, and I had a book on tape—what could be better?  Driving also allowed me to stop into Rock Springs and Laramie and few other spots to do some research for the novel I’m writing.  And while I was tooling around, I found two excellent places to eat.

The first was in Rock Springs.  It’s about five minutes off the freeway, tucked in the downtown area, which means it’s a place locals visit. It’s called Broadway Burger Station.  I walked in, past the tables, and took a swivel seat at the counter. The menu listed sandwiches and soup, but I suspect it’s the burgers most people go for.  These are BIG burgers—1/3 to ½ pound of ground beef.  I almost asked for a kid’s meal.  Not only because the portion was smaller but because they serve the kids meals in a cardboard hot rod car!  How cool is that?

But I went with the basic burger instead. All their burgers come with lettuce, tomato, pickle, onion, and their special sauce. You can also add other things including mushrooms, avocado sauce, bacon, cheese, chili, egg, ham, jalapenos, and pastrami.  I went with the sautéed mushrooms. Then the very nice server tempted me with a hand-dipped malt, and I said yes because I was only thinking of all of you at the time, wanting to provide a complete and honest review.

The place was hopping the whole time I was there, and rightly so. The server brought out my burger, fries, and malt, and, man oh man–the burger with tomato and mushrooms was succulent!  The fries were hot and delicious.  And the malt was made with hard ice cream right before my very eyes.  What’s more, I could have easily shared my meal with Nellie, which means we could have both eaten for a total of ten bucks. Great food, super-friendly service, and reasonable prices. If you’re ever passing through Rock Springs and need a place to chow, go to the Broadway Burger Station on 628 Broadway Street, (307) 362-5858.

On my way back I stopped in Laramie and found a McAlister’s Deli in the shopping strip at 2317 Grand Avenue, (307) 745-3760. This is not the type of deli that you walk into and gag because of the weird meat smells. It’s a soup and sandwich shop. And it’s apparently been doing well. I’d never seen a McAlister’s before, but found out it’s a chain that’s in twenty-two states in the Midwest and South. And Wyoming is currently as far west as you can find one.

They serve hot sandwiches, including one called The New Yorker (corned beef, pastrami, and swiss) and another called The Big Nasty (1/3 pound beef on a baguette).  They have classic sandwiches, grilled sandwiches, and clubs.  I ordered the Cobb Club with turkey, applewood smoked bacon, gorgonzola cheese, avocado, lettuce, tomato, and a light Parmesan Peppercorn sauce served on ciabatta bread. I also ordered a cup of their vegetable soup and a piece of Colossal Carrot Cake.

Dude, it was all delicious. Lovely. And in Laramie of all places. Laramie! All these years I never thought to stop because the town looked so unassuming.  Laramie was just that place where Cowboy fans enjoyed hollering and throwing beer bottles at my favorite football team from the neighboring state.  Of course, I did cut them some slack—I mean, what else can you do when your team gets dominated year after year?  Sing Kumbaya? 

They’re a’running again, Kumbaya . . .

Just a’stomping us, Lord, Kumbaya . . .

Freezing misery, Lord, Kumbaya. Oh, Lord, Kumbaya . . .

Right.  Now I see I’ve misjudged them.  Maybe their football program has been in the doldrums the last few years, but Laramie isn’t a pass-through town.  Next time I’m rolling by on I-80, I’m going to stop again and see what other gems the good folks there have to offer. If you’re in the area, and you love places like Jason’s Deli and Kneaders, stop at McAlister’s Deli. Then take some time to visit the lovely St. Matthew’s cathedral on 3^rd street. You can’t miss it: it’s the one with the red doors.

Have you ever gotten into the car to go to destination A and a few turns later realized you’re going to destination B and have to turn around?

If so, you’ve experienced the power of habit.

Have you ever told yourself you will NOT eat the cookies sitting out on the counter and two minutes later pick one up and eat it?  Or perhaps it was the cigarette.  Or the drink.

Habit.

Did you know that the genius behind the methods of Tony Dungy–the only coach in the NFL history to reach the play-offs ten years in a row and the one who turned a troubled Colts team around and three years later took them to win the Super Bowl in 2007–was to teach his players to be faster than everyone else.  But they wouldn’t be faster because they would focus on increasing their physical speed. They would be faster because they would learn habits that would make their moves instinct.  When his strategy worked, Dungy’s players could move with a speed that was impossible to overcome.

According to some research, more than 40% of the actions we perform each day are not actual decisions, but habits.  And habits that we didn’t always consciously choose to start.  We have sleeping habits, shopping habits, exercise habits, eating habits.  Habits at work, at home, at school.  Habits of the mind.

Companies have a huge interest in changing our shopping habits.  Coaches have an interest in changing the habits we use when we play. Teachers have an interest in the habits of their classroom. Families and communities have habitual ways of interacting. We all have personal habits we’d like to adopt and others we’d like to give away.  But unless you know what you’re doing, habits can be extremely intransigent and slippery things.

The good news is that a lot of research has been done in the last few decades, and we now know how habits work. When we arm ourselves with this knowledge, we’ll have a much better chance of changing. Luckily for us, we don’t have to track all that information down.  In The Power of Habit: Why We Do What We Do In Life and Business, Charles Duhigg draws on hundreds of academic studies, interviews with more than three hundred scientists and executives, and research conducted at dozens of companies in his book and distills all this knowledge to its essence.

The title might sound boring, but Duhigg follows the style of Malcom Gladwell (Outliers, Blink, The Tipping Point), and the Heath brothers (Made to Stick), and has written a book that I couldn’t put down.  For example, I couldn’t stop reading about coach Tony Dungy, or Target as it predicts who is pregnant and how far along they are, or the scientists who couldn’t figure out why Alcoholics Anonymous works, or how bad organizational habits led to thirty-one people being burned alive in London’s King’s Cross subway stop.  I couldn’t stop reading about why Rosa Parks, not the first African American to refuse to give up her bus seat, could pivot the civil rights movement.  I couldn’t stop reading the stories of individuals losing bad habits, others picking up good ones, and others who lost their minds but not their habits. Duhigg uses these and many other examples and studies to illustrate the key principles underlying how habits work.  In the appendix, he gives us a guide for examining and forming our own habits.

I personally know the power of changing habits of the mind (which I’ve already written about). And teeth. A few years ago, I flossed once a week. It was such a pain. Now it’s a habit that I almost crave each night. I look back at how I made those changes and see it all laid out in Duhigg’s book. Can I actually change my habit of going to bed late? Stay tuned.

If you’re interested in forming the habits of a class, team, company, or family; if you want to change some of your own habits; if you’re interested in knowing why we do what we do and enjoy the style of Malcom Gladwell and Dan and Chip Heath, then I think you’ll love this book. Let me suggest you watch the video below.  Then go to http://charlesduhigg.com/the-power-of-habit/ and click on the “Additional Resources” to watch and read more. Then just get the dang book.

I am not an early adopter. I do not rush out to buy the latest and greatest of anything. If I have something that works, then I keep using it until it absolutely won’t work anymore.

For example, Nellie and I bought a Honda Accord when we were first married. Fourteen years later, we had put almost 300,000 miles on that car and would have tried to put on another 300,000. Unfortunately, it met an early demise when it encountered a herd of black Angus cattle on a very dark country road at one a.m. in the morning. So long, brave companion.

We have a computer we purchased thirteen years ago which is still running Windows 98. Computers evolve about as quickly as fruit flies, which means that in human years our computer is like 450 years old. This is like going to war with first-generation muskets while everyone else is using Predator drones. And we’re okay with that, even though it appears we’re going to have to retire the old fellow this year.  Alas.

I have these fine olive green dress pants that are fifteen years old. When the rise finally wore out, I had Nellie fix it.  She put in a bright Kermit-The-Frog green patch, which draws a lot of attention to an area that’s been down-played ever since the codpiece went out of fashion in the late 1500′s. Was this sweet revenge for eating her stash of chocolate? Or a cleverly planned source of constant enjoyment? I do not know. But as a result, I do not wear these pants to church and important business meetings. I wear them hiking. They protect me from bushes and mosquitoes, yet breathe with perfection. Why would I ever get rid of them?

As you can see, I’m not a buy buy buy guy. Which means that when I get something it better darn well be a fine product because I know I’m likely to be using it for a very long time. And this brings me to our recent television and blu-ray player purchase. Two years ago some friends who had just purchased a big flat screen TV saw that we were still using our twenty-three year old 15″ RCA, took pity on us and gave us the 21″ TV they were replacing. It is one of those big suckers that weighs 475 pounds, but still a fine TV, and we watched it with joy.

However, a few weeks ago our antenna converter box broke. Our church’s semi-annual worldwide conference was coming up, which is a feast we love to watch, and so we were faced with choice: buy another converter box or pay a few more dollars and move into the twenty-first century with a flat screen. Now, while it’s true I’m not a buy buy buy guy, it is also true that I have been longing for a manly TV lo these many years. This was my chance. When Nellie agreed we should look for a new TV, I went into immediate action.

We started our search at Best Buy. The sales guys there were incredibly helpful. But we wanted to shop a bit more. So we went to a discount club, and thinking we’d save thirty bucks, purchased our TV there. We took it home, and I did not like it. I looked up the reviews on Consumer Reports and liked it even less. So I took it back. Sam’s has a great return policy, and gave us a full refund. Good bye, piece of crap.

I went to Best Buy again. After talking with the floor guy there for some time, I purchased a 32″ Samsung LN32D Series 4. No, it’s not 60 inches of gorilla manliness, but a 32″ TV does have a bit of hair on its chest. And it was bigger than what we’d been using. And it was only a few hundred bucks. I found this TV’s picture much better. Excellent, in fact, with the TV stations. However, my DVDs didn’t play so well on it.

I took it back to Best Buy. The folks there spent an hour testing other TVs and demonstrating that the issue was not the TV but my old Sony DVD player which could only use RCA cables. I needed a new player with the new HDMI cable, which is able to deliver much better quality. So I purchased one, a blu-ray player, brought it home, and found that the picture was indeed much better, but I hated the player’s remote controls. For example, I want to push one button to bring up the disc menu. I do not want to click options, over, down, down, down to do this each time.

I took it back. The folks at Best Buy were as friendly and helpful as ever. There was no hassle returning it. We spent another thirty minutes test driving different players and their remotes. I finally settled on a Sony BDP-5390 which is fabulous, not only because the remote and on-screen controls were helpful and it remembers where I was with movies I don’t finish, but also because it has a number of apps that allow me to connect to my wi-fi and watch things like YouTube, listen to internet radio, and pipe music all through my house.  There are so many cool features that I’m going to be enjoying discovering them all for a number of weeks. In all of this, the folks at Best Buy were cheerful, helpful, knowledgeable, and willing to work with someone who was very particular in what he wanted. I am now a Best Buy believer. If you want excellent customer service and good prices, go to Best Buy. I’ll be going back there for my next TV . . . when this one has racked up two gajillion viewing hours and at last gives up the ghost.

Americans and Reading

The Pew Research Center has just published their findings on reading in America. It’s called “The Rise of E-reading“. There’s a LOT of fascinating information in the report. Here’s a taste:

1. Americans 18 and older read on average 17 books each year. 19% say they don’t read any books at all. Only 5% say they read more than 50.
2. Fewer Americans are reading books now than in 1978.
3. 64% of respondents said they find the books they read from recommendations from family members, friends, or co-workers.
4. The average reader of e-books read 24 books (the mean number) in the past 12 months; the average non-e-book consumer read an average of 15.

Building an Audience

I also want to recommend this week’s post by Kris Rusch on Audience. She has a number of interesting things to say about the dream of being a best seller and building an audience. The money quote comes as she refers to a post by Tracy Hickman:

“The point here is that you do not have to feel as though you are in competition with the entire world. You don’t NEED the entire world to be a successful writer. What you need is an audience—just enough of an audience, mind you—who reads your words, is changed by them and wants to come back for more.”

An audience. More importantly, an audience that reads and “is changed by” your words. Not an audience who loves them, not even an audience who likes them. An audience who is changed by them, and because of that experience, “wants to come back for more.”

Simple. Important. Usually forgotten.

She talks about lots more. Read the whole thing.

My thoughts?

First, there’s no need for authors or readers to worry about wading through ”crap.”

According to Pew, readers only read 15 or 24 books a year on average.  That’s not a lot of books.

More importantly, it takes about 3 seconds to get a lead for a good book.  You hear something from a friend or family member, you look at the USA Today best sellers list, you browse a few books at a store or online, you read a blog and suddenly you’ve found a book. 

Readers fill up their book reading slots much more quickly than they can ever empty them.  That’s why we all have years of reading in our queues.

It doesn’t matter that there are millions of other books out there, a good majority of which might have been written by monkeys. There’s no need for authors to worry that readers will have to wade through a mountain of crap to find a good book. They don’t need to because they have leads for good books coming out their ears.

Second, people purchase books that friends, family, and co-workers love.

Which means that when you deliver a great experience to one person, it’s going to ripple out. It’s probably not going to be linear. It’s probably going to ripple out like viruses do into different population pockets. Or seeds do into different environments. It will run through one pocket, make a jump to one or more others, or it may not jump at all. Some pockets are big, some are small.

The way to keep a virus going is to release it in a lot of places where it’s likely to thrive or in places that a lot of people travel through. And as Kris points out, writing is all about repeat business–making sure you have a stream of good product (something I hope to rectify with my own writing this year).

Bottom line: the best way to build your writing business is to simply write the best book you can, and keep them coming.

Third, the market is BIG. 

If you read Rusch’s and Hickman’s articles, you’ll see that even the mega sellers only reach a fraction of those who read. This is reinforced by the statement made by Thomas McCormack, former CEO of St. Martin’s that you can read here. So just because 100,000 people read one book doesn’t mean 100,000 others won’t read mine.  

Moreover, e-books and online shopping are broadening distribution. Brick and mortar stores only have so many slots for books. Every 8-12 weeks they rotate the old books out (like 12 weeks is old) and replace them with the new ones, unless, of course, your book is selling very well and gets “modeled” at the store.  The point is: when you only display a few books at a time, those books will get bigger sales numbers. This happens because there isn’t anything else to purchase.

But you don’t have that limitation with e-books and online shopping. Nothing rotates out of the store. Sure, things rotate on and off the best seller lists. But the books are always there. With an ever growing selection, there won’t be as many mega sellers.  Publishers Weekly discusses this trend in their 2011 Facts & Figures articles, which list best-seller numbers (make sure you click through to the Trade Paperback article as well). The same thing has happened with TV station viewership with the explosion of channels, DVDs, and online streaming. Same thing happened with music.

What this means is each author has a better chance of getting his or her books to those who will love them. We’ll still have best-sellers. But we’ll also have a lot more medium sellers as well. And that’s great for authors everywhere.

So is the movie as good as so many are saying?

I liked the book a lot. You can see my review here: http://johndbrown.com/2010/09/amano-jasons-deli-and-the-hunger-games/

Yes, but is the movie as good as the book?

Let’s start with the beginning of the movie. During the first 10 or 15 minutes I was so annoyed and angry that I almost rose up out of my seat to shout “Stop it! Stop it! Stop it!” at the screen.

Was this because the movie wasn’t faithful to the book?

Because the actors sucked?

Because the popcorn triggered a terrible case of restless leg syndrome?

No, no, and no. 

Then, why, John? Why?

Because the director, Gary Ross, who wrote the wonderful Seabiscuit and Big, just couldn’t trust the material, the story, to work its magic. No, he thought that it would be a really good idea to MAKE ME SICK by overexaggerating and overusing HANDHELD CAMERA MOVEMENT. You know, the idea that if you confuse the viewer and make them uncomfortable, that will help them FEEL the wrongness, the stress, and the fear of the situation.

A common technique for doing this is the tilted shot. Tilt the shot just a little and viewers subconsciously get the idea that something is wrong. You don’t notice it. The movie plays on, but you do feel that something is wrong, that trouble is brewing somewhere or someone is lying. A similar technique is used in action scenes. To help the viewer feel the “speed” of the action, they give us quick cuts. But the traditional tilted shot and quick cuts preserve understanding. They’re more of an unconscious effect. You still see the movie unfold and understand it. 

However, some directors in the last few years, maybe with Spielberg’s use of this in the beginning of Saving Private Ryan (is there a movie history buff out there who can confirm?), decided that if a little was good, good golly, ten times that would be a LOT better.  So instead of realizing that action sequences like the one in the beginning of Casino Royale or the fights in Inception, ones you can easily follow, are the kinds audiences want, they figure they need to push the shots and cuts until audiences can’t make heads or tails of what’s happening.

Instead of giving the audience tremendous thrills and suspense, they give them confusion.

Wow, that’s a good trade off.

And now, Gary Ross, who seems to have inexplicably bought into this, decides that what he needs to do is not only deliver confusion but nausea and annoyance as well.

Stop, people. Stop. PLEASE! A little spice enhances a dish and takes it to the next level. But when you dump a cupful of thyme on my plate, all you do is make me want to gag.

I’m not the only one who noticed. My 14 year old and my 19 year old noticed it as well and were bugged by it. It got so bad I told myself if it didn’t stop, I was going to walk out and ask for my money back.  Luckily, Ross toned his nonsense down and finally let the actors and story take center stage. 

Which is what he should have done from the beginning because the acting was great. I loved Jennifer Lawrence (Winter’s Bone) as Katniss. Loved Willow Shields as Primrose and Josh Hutcherson as Peeta. Stanley Tucci playing Ceasar Flickerman, the blue-haired talk show host, was perfect. And the story was indeed a faithful translation of the book. I’m sure a huge part of that is due to the fact that Suzanne Collins, the author of the novel, helped write the screen play.  The other writers were Gary Ross and Billy Ray. 

They did change a few minor things like Buttercup the cat is now black and white (I’m so utterly devastated I won’t be right for years), and Primrose gives the mockingjay pin to Katniss instead of Madge. They added scenes with the President of Panem.  They cut some scenes with minor characters and some twists in the plot. For those who read the book, even though the lost and changed parts added texture to the story, I think you’ll still be very pleased. For those who haven’t read the book, I think you’ll be wowed and sobered by the end. You’ll think about the Romans and their gladiators. You’ll wonder how we can we humans can do things like this. And I think you’ll feel a great indignation take root in your breast against the villains who control the world of the story.

So, the move is a great experience that would have been over-the-top excellent if the director hadn’t marred it with way too much of something that should be used as spice instead of the main course.  Nevertheless, I recommend it. If you like action and drama, I think you’ll love the movie and the book. And hopefully my comments above will innoculate you to the opening scenes because you know to expect them going in.

EDIT: Matthais Stork writes about “Chaos Cinema: The Decline and Fall of Action Filmmaking“. And his response to his critics. Anne Billson of The Guardian agrees that “Action sequences should stir, not just shake“.  But here’s a fellow trying to defend chaos cinema in a way that reminds me way too much of those I met in my English degree who assumed that the highest reading was one that focused on meaning, one that assumed the story was really not a story about people to be experienced, but a clever puzzle that needed to be decoded.

EDIT: The issue with chaos cinema is that it replaces showing with telling.

It presents “big fight” and “exciting chase” instead of showing the big fight and exciting chase. It’s similar to voice over narration: using the soundtrack to tell us about what’s happening instead of showing it to us. But it goes beyond even that because at least the narration told us what was happening. Chaos cinema at its most extreme doesn’t do even that. It replaces clarity with confusion. And this is its biggest downfall.

For someone to react with emotion to a situation, they must (1) understand what’s going on AND (2)believe that the situation is real. The moment you deliver confusion, you take away one of the two necessary antecedents, and prevent the audience from responding emotionally. They now can only respond intellectually, e.g. Ah, I congnitively see that we are having a fight; I have no idea what’s happening and how that affects the guy I’m rooting for, but I see we’ve inserted the “fight” concept. (For those interested in the excellent discussion of emotion and stories, you’ll want to read Jenefer Robinson’s DEEPER THAN REASON: Emotions and it’s role in literature, music, and art.)

Take it too far and you remove the second antecedent as well because now, instead of reacting to the story, you’re thinking about the camera man. Which is what happened with me when I just about came out of my chair to shout at the screen at the beginning of HUNGER GAMES. And what happened to half a dozen others I know who couldn’t look up because it would make them dizzy, and another half dozen who did look up and got sick.

Chaos cinema trades in the super powers of cinematic storytelling for a bunch of rocks.

Which animals do you think have a better life: family dogs or cattle on ranches?

Think about it. Cattle get branded and tagged and slaughtered. Some live only a year or two. Meanwhile, Fido gets the run of the house, a spot in front of the couch, and chew toys.

You might be surprised to know that many cattle have it better than pampered family pets. That’s the claim Temple Grandin makes in her fascinating and practical book Animals Make Us Human: Creating the Best Life for Animals.

Grandin is not a beef industry lobbyist working smoke and mirrors PR to make ranchers look good. She’s a practical, down-to-earth, get-your-hands-dirty animal scientist who has revolutionized the beef industry and had an impact on many others. She isn’t a vegetarian, and has no intention to become one. But she does love animals. And her insight and research has made the lives of millions of animals better.

When people ask her how she can work in the beef industry instead of being an activist against it, she says that all things die. It’s the cycle of life. She has no problem eating animals. In fact, she believes that our relationship with the animals we use for food is symbiotic–mutually beneficial. But she also believes that if we’re going to raise them, or keep them as pets, we need to give these animals a quality life.

So what do animals need for a quality life? Should we give our cattle rubdowns? Let our dogs roam through city streets? What do our cats and pigs and horses need? Is it freedom?

Her answer, surprisingly, is that focusing on freedom really isn’t a good guide for trying to give animals a good life. Not because freedom is a bad thing, but because it’s too confusing. Instead, she believes that we should be basing animal welfare on the core, or what she calls the “blue ribbon,” emotion systems in the brain. The key systems are SEEKING, RAGE, FEAR, PANIC, and PLAY.

The rule is simple: avoid stimulating the negative emotions; do stimulate the positive ones. In the book she shares what she knows about how to do that for dogs, cats, horses, cows, pigs, chickens and other poultry, wildlife, and animals in zoos.

Grandin is always fascinating, and with her trademark style of stories and practical insights, she shares what the research and her more than 30 years of practical hands-on experience working with animals has taught her. You’ll learn why your chickens need a place to hide, even if you’ve fenced out every fox and skunk with thirty feet of concrete; what makes pigs happy; why clicker training is so successful with horses; why you might want to consider the color of your cat’s fur; why leaving your dog locked in the house with food and plenty of toys may actually be very stressing. You’ll even learn to look at zoo habitats differently. Each chapter focuses on a different animal and how to avoid the negative and stimulate the positive blue ribbon emotions. This is not touchy-feely fluff. It’s not the ranting and raging of someone who thinks the planet would be better of without humans. It’s the insights of someone who is rigorously scientific, down-to-earth practical, and passionate about animals.  

In her own words: “Everyone who is responsible for animals needs a set of simple, reliable guidelines for creating good mental welfare that can be applied to any animal in any situation.” Read her book to find out what she suggests these should be. If you own pets or raise animals, I think you’ll love this read. If you’d like to sample the first chapter, you can at Grandin’s website:  http://www.grandin.com/